Daniele Francia AKA (Momo) is the creator and owner of both Lure Fishing Tv and a newly established premium fishing tungsten brand FiTU. Momo is no stranger to the world of lure fishing with exceptional skills in both fresh and salt water.

Catching City Bass in the Winter: Cold Weather Urban Sea Bass Fishing
Winter has properly arrived and I felt it the second I stepped out the door. The first real frost of…

Urban Fishing for Sea Bass on Lures
There’s something special about urban fishing for Sea Bass on lures, the sound of gulls, the hum of traffic, and…

Smashing Seabass – Heavy Texas Rig in Murky Waters
When autumn rolls in, rivers change. Cooler mornings, fresh rain, and a little extra colour in the water create perfect…




